Professional Athletes

The enterprise
behind the athlete.

Your career has a window. Your enterprise does not. We build systems that extend your value, protect your assets, and create lasting wealth well beyond the final game.

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How We Work

A different standard
of representation.

Principle 01
Clear Swim Lanes
You lead the relationship. We staff the workstreams and report to you. No confusion about who does what, ever.
Principle 02
No Conflicts
We do not earn commissions on investments we recommend. We do not represent brands you may endorse. Our only incentive is your outcome.
Principle 03
Institutional Leverage
We negotiate with the credibility of decades of elite representation. Led by Jimmie B. Strong, Harvard Law Valedictorian, Top 1% Financial Advisor, Vanderbilt Professor.
What We Do

Every lane.
Every stage.

From rookie contract to post-career portfolio, we manage the complete lifecycle of the professional athlete's enterprise.

Get Started
01
Contract & Agent Representation
Deal room management, term-sheet drafting, performance clause analysis, renewal pipelines, and endorsement deal structuring. We negotiate with institutional leverage.
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02
Entity, Tax & Wealth Architecture
LLC/S-Corp formation, multi-state tax management, investment structuring, and long-term wealth architecture. You keep more of what you earn.
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03
Brand, IP & Endorsements
Trademark registration, image rights enforcement, licensing strategy, and endorsement compliance. Your name is your most valuable asset, and we treat it that way.
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04
Family Office & Legacy
Trust structures, generosity frameworks, household governance, and multi-generational wealth documentation. Protecting your family the right way.
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05
Deal Diligence & Investments
Independent due diligence on investment opportunities, business ventures, and minority ownership positions. No conflicts. No commissions on deals we don't recommend.
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Client Relationships

Trusted by global icons.

The Advisory has earned the trust of professional athletes, global icons, and high-net-worth individuals who expect nothing less than institutional excellence.

Floyd Mayweather
Mookie Betts
Jalen Ramsey
Jaren Jackson Jr.
Jim Brown (1936 — 2023)

And over 50 other current and former professional athletes.

About Our Leadership

Ready to build your enterprise?

We work with a selective group of athletes and entrepreneurs each year. Start a conversation to explore fit.

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