For Talent
Talent Served
Let us look before you leap. The Advisory is the resource for the right answers and solutions for creatives and talented professionals. Concentrate on what you do best, and we’ll take care of the rest. Don’t worry if you fall into more than one of the client groups we serve, we can create bespoke solutions just for your needs. Take complete control of your now and later by contacting us today.
- Athletes
- Actors
- Coaches
- Comedians
- Corporate Executives
- Entreprenuers
- Corporate Executives
- Medical Professionals
- Sports Executives
- Public Speakers
- Pastors
- Writers
- Producers
- Visual Artists
- Performers
Focus on Your Gifts. We Protect the Rest.
Creativity is a jealous gift. It desires to be your primary focus and to be expressed in as many ways as you can express it. Your expression of your creativity blesses the world. Yet, at the same time, it occupies a great deal of your time, thoughts, and energy. The Advisory is here to help you navigate the maze of the entertainment industry and the business matters that multiply with each new expression of your creativity.
Team Structure
- Learning the structure you envision and how each existing team member fits.
- Adapting to your team and noting any observed needs upon request.
- Assisting your team organizer and members or serving as an organizer.
- Drafting contracts with any team members or services providers upon request.
- Evaluating and reporting on performance status under contracts.
Company Structure
- Creating your for-profit entity to employ team members.
- Creating your for-profit entity for intellectual property rights, shows, appearances, and other engagements.
- Creating your for-profit entity for investments.
- Creating your for-profit entity for family and other businesses in which you will have managerial direction work responsibilities.
- Creating your nonprofit entity for philanthropic goals.
Opportunity Optimization
- Negotiating and drafting deal sheets and contracts.
- Leveraging and Protecting your Intellectual Property.
- Determining opportunity preferences concerning investments and other business deals.
- Creating investment and opportunity criteria overviews.
- Assisting with the development of premature ideas and formalizing informal relationships.
- Reviewing viability and profitability of investment and other business opportunities.
Start At The Top. Stay At The Top.
Professional athletes are amongst the top earners in the world. Athletes’ starting salaries far exceed starting salaries of most other careers. Not only do athletes start their careers as employees, but most also start their careers as employers and providers of income streams. That makes athletes instant business owners. The Advisory recognizes this and provides the suite of services necessary for each athlete client to get off to a great start and know with the utmost confidence that the finish will be even better.
Team Structure
- Learning the structure e you envision and how each existing team member fits.
- Adapting to your team and noting any observed needs upon request.
- Assisting your team organizer and members or serving as organizer.
- Drafting contracts with any team members or services providers upon request.
- Evaluating and reporting on performance status under contracts.
Company Structure
- Creating your for-profit entity to employ team members.
- Creating your for-profit entity for marketing deals, appearances, and other engagements.
- Creating your for-profit entity for investments.
- Creating your for-profit entity for family and other businesses in which you will have managerial or work responsibilities.
- Creating your nonprofit entity for philanthropic goals.
Opportunity Review and Optimization
- Determining opportunity preferences with respect to investments and other business deals.
- Creating investment and opportunity criteria overviews.
- Assisting with the development of premature ideas and formalizing informal relationships.
- Reviewing viability and profitability of investment and other business opportunities.
Pour Into Yourself Just as You Pour Into Others
Coaches are constantly teaching, giving, and encouraging. Who thinks about a coach’s needs? The Advisory does. The Advisory recognizes that coaches need continuing education that can’t be garnered at a conference. Each level of a coach’s career comes with new business challenges, higher tax brackets, and more intense pressure to make success outside of coaching match the coaching success or provide a financial cushion in the event of a coaching change. The Advisory thinks about the harsh realities faced by coaches and gives knowledge, expertise, and skills to the ones who are frequently on the giving end of relationships but seldom on the receiving end of them.
Decompression
- Learning your time demands and handling or helping with responsibilities and tasks that are missed or handled less thoroughly than they would be handled if you had more time.
- Understanding the situation you would be in contractually, financially, and domestically if a coaching change occurred and providing advice to mitigate ill effects.
- Negotiating and renegotiating coaching contracts upon request.
- Estate planning, marital and family counseling, and domestic relations advocacy.
Education/Action
- Detailing what similar income earners invest, save, and spend.
- Exploring various ways to invest individually and collectively.
- Creating your for-profit entity for appearances, speaking engagements, and endorsements.
- Creating your for-profit entity for investments.
- Creating your for-profit entity for family and other businesses in which you will have managerial or work responsibilities.
- Creating your nonprofit entity for philanthropic goals.
Optimization
- Determining industry, risk, and involvement preferences with respect to investments and other business deals.
- Creating investment and opportunity criteria overviews.
- Assisting with the development of premature ideas and formalizing informal relationships.
- Reviewing viability and profitability of investment and other business opportunities.
- Reporting on existing investments and presenting opportunities meeting specified criteria.
NIL Representation
Leverage Your Name. Maximize Your Value. Protect Your Brand.
Today’s collegiate and amateur athletes are more than competitors—they’re brands, entrepreneurs, and emerging business leaders. The Advisory helps NIL athletes navigate this space with strategy, legal protection, and long-term vision. We provide the infrastructure, insight, and negotiation strength needed to turn NIL rights into meaningful, sustained success.
What We Do for NIL Athletes
Deal Structuring and Negotiation
Drafting and reviewing NIL contracts and brand endorsement agreements
Ensuring terms are enforceable, compliant, and aligned with your goals
Negotiating with brands, collectives, and marketing reps on your behalf
NCAA and State Compliance
Advising on NCAA and conference NIL rules and changes
Navigating evolving state-specific NIL laws
Working with compliance departments to protect eligibility
Brand and Business Strategy
Advising on personal brand development and monetization
Coordinating business formation (LLCs, S-corps) to manage income and taxes
Helping you structure your team: agents, accountants, publicists, and more
Risk Mitigation and Long-Term Planning
Addressing potential conflicts with school sponsorships or team obligations
Ensuring alignment between NIL deals and future professional goals
Reviewing intellectual property rights, licensing, and exclusivity terms
Full-Service Representation
Whether you’re signing your first NIL deal or managing multiple streams of income, The Advisory brings professional-grade experience to student-athletes building their brands. We support you at every step—legally, financially, and strategically—so you can focus on performance, both on and off the field.
The Advisory will review the investments you’re currently contemplating, notify you about investment opportunities, and structure the investments you decide to make. If you have capital, you hear about numerous opportunities to deploy that capital. We can tell you which opportunities withstand due diligence and meet specific investment criteria. We can also inform you about opportunities that are only disclosed to a small community of investors. After selecting the opportunities that are the perfect fit, we negotiate, draft, and revise the agreements necessary to get you the best deal. Our services specifically for investors include:
Organization
- Organizing the parties involved in managing your investment capital or accounting for your returns.
- Supplementing your existing infrastructure with any missing disciplines or professionals.
- Reporting to you and other team members on investment performance and returns.
Structure
- Selecting entity structure based on tax optimization strategy.
- Determining immediate return potential (cash flow) and long-term return potential (exit timing/milestones).
- Negotiating preferred rights (preferred returns, major transaction approval, pro-rata rights, board seats).
Strategy and Due Diligence
- Determining investment preferences (industry, stage, round, amount, debt, equity).
- Conducting due diligence on companies, founders, and market conditions.
- Assessing risks associated with investments due to market factors or company changes.
Starting, Growing, Selling, or Buying a Business?
From inception to exit, The Advisory can help you make the most of business ownership. Accountability is the cost of starting or sustaining a business. When you’re responsible for so much, the most valuable thing is finding someone you can trust to take responsibilities off your plate. That’s exactly what The Advisory does. We can take responsibility for the management of anything from the startup initial process to the long-range planning you need to build, grow, or better your business. Our goals are to help ensure that your business succeeds and to help ensure that the success of your business leads to the financial and other returns on investment you’re seeking.
Startup or Acquisition
- Advising on the choice of entity and forming an entity for startup purposes or for purposes of buying a business.
- Negotiating purchase price and structure and drafting purchase agreements.
- Registering for sales, franchise, and excise tax and qualifying to do business in all jurisdictions of operation.
- Drafting customer, vendor, employee, and contractor agreements.
Management and Growth
- Advising CEO on strategy, operations, legal compliance, accounting, finance, and marketing.
- Negotiating joint ventures, strategic partnerships, and preferred pricing arrangements.
- Advising on government relations, government contracting, and eligibility for incentives.
- Assisting with customer and talent retention and acquisition.
- Structuring equity incentives and advising on succession planning
Exit Strategy and Transactions
- Structuring the business for likely exit scenarios and identifying financial and other exit goals.
- Advising regarding valuation methodology for industry and achieving desired exit valuation and other goals.
- Structuring exit transactions from corporate law and tax perspectives.
- Drafting equity or asset sale agreements and structuring consulting or other arrangements.